Making benefits better for plan members
Ella provides coaching and guidance to plan members. She can help them achieve greater understanding of their benefits plans.
Visible on both the my Sun Life mobile app and mysunlife.ca, Ella ‘nudges’ plan members to take action on important dates and opportunities. She highlights important deadlines, cost-savings, and product offerings.
These nudges have resulted in a 50% increase in plan member interaction with their benefits plan. A majority of plan members report positive outcomes from suggestions from Ella.