Overview of the 2023 Canadian group annuity market

DB Solutions Industry Watch

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Overview of the 2023 Canadian group annuity market

Securing DB pensions for Canadians

Pension benefits insured for over 37K Canadians – 200K+ since 2017.

Sun Life made over $1.25B in annual pension payments to more than 125K Canadians.1

Plan sponsors continue to de-risk

Around 140 DB plan sponsors purchased group annuities.2

The Canadian group annuity market is supporting transactions of all sizes – from less than $15K to larger than $700M in 2023.

De-risking success fuels further transactions

More than 20 repeat buyers transacted. 
Repeat buyers can structure “jumbo” deals piece by piece.   

The ‘Billion Dollar Club’

Largest Canadian annuity transactions by volume. These are some of the largest volumes transacted in Canada based on information available to Sun Life. It’s possible that the Canadian 'Billion Dollar Club' is even larger than we think!  Many plan sponsors have taken a phased approach to “jumbo” transactions. They have completed multiple transactions for targeted segments of their DB pension plan populations.  An honourable mention goes to the Ford Motor Company of Canada with their $923M single-day transaction.

Jumbo deals in Canada are a mix of single day transactions and deals done bit by bit. Stelco had two transactions totaling $1.9 billion, the largest in Canadian history. General Motors was a single day transaction totaling $1.8 billion. Organization C had four separate deals totaling $1.2 billion and Organization D had two deals equaling $1.1 billion. Finally coming in at number five, West Fraser has 6 transactions totaling $1 billion.

Each colour block in the chart represents a separate transaction.
Source: Sun Life estimates.

Read the press release

Strong pension risk transfer volume continues - another record year

Sun Life led the group annuity market in 2023 – that’s 16 years in a row!3

Evolution of the Canadian group annuity market4

Consultants are critical to the success of the group annuity market.

The Canadian group annuity market has grown exponentially over the last ten years. In 2014, the market saw just over $2 billion of group annuity transactions compared to just under $8 billion in 2023.

Consultants help ensure successful transactions

2021 - 2023 lead consultant market share by total volume transacted

Consultants are fully engaged in the pension risk transfer market. They offer a range of pension expertise with specialized annuity desks. It’s important to engage your consultant early to help guide you through your de-risking journey and build a robust governance framework. Coming to market early in the year will also help your organization get more attention from insurers.

Consultants WTW supports 32% of the Canadian market, Aon supports 25% and Mercer supporting 15%. Eckler supports 8% of the market with both Telus Health and Normandin Beaudry both supporting 7% each. 6% of the market is supported by other Canadian consultants.

Source: Sun Life estimates.

A volatile year for pension plans

Funded statuses are up 3% for the year to 116%, but saw a 9% decline in Q4.5

Circumstances can change quickly. Group annuities help reduce volatility and lock-in strong funded positions.

Pension plan funded statuses

Most pensions plans are fully funded after many years of volatility and deficit funding. De-risking now can help plan sponsors refocus their time and energy to their core business. 

The Mercer Pension Health Pulse

The Mercer Pension Health Pulse graph shows a rollercoaster ride of fully funded status in Canada. In 2008, status was sitting around 90% before dropping to 70% in 2009. The journey continued with ups and downs until a steady climb starting in 2021. Statues continued to grow to over 120% in 2023 before dropping 9 percent to 116% at the end of 2023.

Inflation-linked annuities fight rising costs

Over $2.4B in transactions since 2021, including $925M+ in 2023 alone. Another record year!

Inflation-linked annuity market volume

The inflation-linked annuity market saw $2.2 billion from 2013 to 2020. In just the last three years the market has seen more than $2.4 billion between 2021 and 2023.

The inflation-linked annuity market is facing headwinds

Facts

Consequences

  • The government of Canada announced its decision to cease Real Return Bond (RRB) issuance in November 2022.
  • RRBs have been the traditional asset class used to back annuities with liabilities linked to inflation.
  • Other asset strategies are possible to back inflation-linked annuities, although they may be less efficient.
  • This could result in less competitive pricing and smaller market capacity for inflation-linked annuities beyond 2024.

Annuities are surprisingly affordable 

On average, plan sponsors transacted 1% to 3% cheaper than their longevity-adjusted solvency liability in 20236 – very favourable outcomes!

Transaction dynamics can enhance annuity pricing

Data & longevity profile of plan members

Assets available to insurers

Market competitiveness

Transaction’s structure and specifications

Looking ahead to 2024

$17B+

Potential deals in discussion for 2024 – not all are expected to transact this year.

Key 2023 Regulatory updates

Regulatory changes may drive additional demand for de-risking

Pension Protection Act (formerly Bill C-228)

  • This law is designed to protect DB pension plan members, providing pension deficits with super priority ahead of creditors in the case of plan sponsor insolvency.
  • The changes will fully come into effect in 2027 for existing DB plans. 
  • This law could lead plan sponsors to focus more on the risk management of their DB plans. 

Assuris

  • Assuris increased their policyholder protection levels. 

Monthly Pension

Buy-in Old Coverage

Buy-in New Coverage

Buy-out Old Coverage

Buy-out New Coverage

Less than $2,000

85%

90%

100%

100%

$2,000-$5,000

85%

90%

85% (or $2,000 if greater)

100%

Greater than $5,000

85%

90%

85%

90% (or $5,000 if greater)

❝The reality is a lot of defined benefit plan sponsors are not in the pension business.❞ - Nadia Ivanova, Montreal Port Authority (MPA)

Safeguard your resources and focus on your core business in 2024. 

Group annuities are provided by Sun Life Assurance Company of Canada, a member of the Sun Life group of companies. Results and information in this infographic are based on Sun Life estimates unless otherwise noted.

Sources & notes:

1 Includes only buy-in, buy-out and longevity insurance contracts.
2 WTW Group Annuity Market Pulse – Fourth Quarter 2023
3 The Secure Retirement Institute Canadian Pension Market report published by LIMRA, March 12, 2024.
4 Average annuity proxy rate over the year is calculated by taking the average of daily annuity purchase rates within the year. The daily annuity purchase rate is calculated using the applicable medium duration annuity proxy spread, published by the CIA, and CANSIM V39062 yield.
5 Mercer Pension Health Pulse published January 2, 2024.
6 Pricing statistics are Sun Life estimates and based only on transactions that Sun Life quoted on. The longevity-adjusted solvency liability is calculated by using industry expectations to adjust a plan’s solvency liability to reflect the sub or super standard mortality of its population.

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