What is permanent life insurance?
Permanent life insurance is often called whole life insurance because it covers you for your whole life. It gives your beneficiaries a tax-free payment after you die. Some plans can build cash value over time. Permanent insurance costs are usually guaranteed not to increase from the time you first buy the policy. And some permanent insurance plans let you pay for a limited time and then never again. Universal life and participating life are other forms of permanent life insurance that you may want to consider.
Is permanent life insurance right for you?
Permanent life insurance may be a good choice if you are:
- Interested in lifetime coverage, and premiums that don't change
- Looking for a permanent guarantee that will help protect your family, cover the cost of your funeral and let you make plans for your estate
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Types of permanent life insurance:
Sun Life Go Guaranteed Life Insurance
- Life insurance that lasts your lifetime
- You’re guaranteed to qualify for $5,000 to $25,000 of life insurance
- No questions asked about your health; apply online in just minutes
SunSpectrum Permanent Life II
- SunSpectrum Permanent Life II provides straightforward lifelong insurance
- This product is particularly well suited to people who want guaranteed protection for life but are not interested in actively managing their coverage
Sun Permanent Life Insurance
- Straightforward, guaranteed lifetime protection from $250,000 to $10,000,000
- Lifetime insurance coverage with the opportunity to have an increasing death benefit
Why Sun Life?
For the 10th year in a row, Sun Life has been voted “Most Trusted BrandTM of Life Insurance Company,” according to the 2019 Reader's Digest Trusted BrandTM Survey. Sun Life has been a winner in this category since the award’s inception. Sun Life was also voted as “Most Trusted BrandTM of Health and Dental Insurance Company in 2019.”
The Ipsos Canada poll, conducted on behalf of Reader's Digest, asked more than 4,000 Canadians to name the brand they trust most in 32 product categories.
TMTrusted Brand is a registered trademark of Reader’s Digest
Get permanent life insurance
Permanent life insurance can be a key part of your financial plan. Speak with an advisor to determine the right life insurance for your needs or get a quote online.
Get a quote online
It's really easy to apply for Sun Life Go Insurance online. Get a quote online or read more about the products above.
Speak with an advisor
Get a quote on SunSpectrum Permanent Life II through your advisor or an advisor near you. There's no cost to talk to an advisor.
Get more protection with critical illness insurance
Backing up your permanent life insurance policy with critical illness insurance gives you and your family more protection, whatever your future holds.