Sun Life springs into the media!


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Sun Life is getting some great exposure in a couple of different print sources this coming month.  We wanted to create an ad that says ‘THANK YOU’ to our plan sponsors for their business, for placing their trust in us as their group benefits provider, and that we value them
as customers.

Benefits Canada – 4 page ad spread

The April issue of Benefits Canada features a four-page, centre-fold advertisement that demonstrates the many ways that Sun Life helps plan sponsors meet their plan members’ needs.  With our placement being the central point of the magazine and surrounded by the ‘Annual Special Report: Group Benefits Providers’ - it will be a nice positioning putting a spotlight on our sponsors/members.

“It’s more than a group benefits claim. It’s about a daughter who can finally smile with confidence because of you. At Sun Life Financial, we’re here to help your plan members take care of what’s most important to them. To always be there with the answers they need. You can count on Sun Life Financial to be there for your members and their families.”

HR Reporter – 1 page ad

A one page version of the Benefits Canada ad was created for the April 21 issue of Canadian HR Reporter. Canadian HR Reporter is the national journal for human resource management, and has a total readership of over 30,000 HR professionals and business executives.

Avantages – 1 page ad in French

We are also running the one page ad in the French language publication Avantages. With a circulation reach of more than 22,000, Avantages is the only French-language magazine dedicated to providing in-depth analysis to the Québec pension and benefits community. It focuses on the unique issues of interest to pension and benefits decision-makers, helps plan sponsors stay in tune with new trends, legislative changes and overall market environment.


Please contact your Client Service Administrator at 1-877-786-7227.